A few weeks before the coming into force of the amendments to the Trade-marks Act, the following is a reminder of the actions you should consider taking before June 17, 2019 to protect your rights and save costs.
|Actions To Take||Benefits|
|Renew your registrations and classify your products & services||
Cost savings before June 17, 2019:
|Protect the trademarks associated with your main products & services||
Review your trademark portfolio and ensure that your currently marketed products and services are protected.
If not, file an application before June 17 to save costs:
|Protect your trademarks for your future plans||
Do you intend to launch new lines of products and services in the next few years?
Take advantage of lower fees until June 17 and the elimination of the declaration of use by filing a trademark application to extend your protection.
|Beware of trolls! Monitor your marks||
The elimination of the declaration of use has encouraged the spread of trademark trolls to Canada.
Use a monitoring service to react quickly to third parties who attempt to misappropriate your mark.
The trademark registration process will be greatly simplified as of June 17, 2019, particularly because of the elimination of the declaration of use. The new registration process will indeed allow trademark registration, without any use requirement in Canada by the applicant.
To avoid disputes involving your trademarks, remember that it is important to conduct searches before launching a new mark and to quickly file applications for registration.